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Training & Workshops for Digital Skills

Practice-oriented training for your team - from digital marketing to web development to analytics. We convey knowledge that is directly applicable and has lasting impact.

Our Approach

Individual Training in 3 Steps

Our training sessions are not standard webinars, but individually tailored to your needs.

1

Needs Analysis

Together we identify your training needs, define learning objectives and adapt content to your level.

  • Analysis of your team's current competencies
  • Definition of concrete learning objectives
  • Adaptation of content to your industry and use cases
  • Agreement on format, duration and date
2

Training & Workshop

Practice-oriented training with real examples from your company context - interactive and hands-on.

  • Practical training with live demos
  • Exercises with real examples from your company
  • Interactive Q&A and discussions
  • Provision of templates and checklists
3

Follow-up & Support

After training, we are available for questions and accompany the implementation of what was learned.

  • Documentation and training materials
  • Follow-up session after 4-6 weeks
  • Email support for follow-up questions
  • Optional advanced workshops

Training Topics

From digital marketing basics to advanced web development - we train all relevant topics of the digital world.

Digital Marketing

Google Ads, Social Media Marketing, SEO, Analytics: Learn how to effectively use digital marketing channels and achieve measurable success - from strategy to implementation.

Web Development

Your team learns how modern websites are built, maintained and optimized. From content management to minor adjustments to independent further development — practical and tailored to your level.

Analytics & Data

Google Analytics 4, Tag Manager, Data Studio: Learn how to correctly track, analyze and use data for optimization - from setup to advanced custom reports.

SEO & Content

Search engine optimization and content marketing: From keyword research to on-page SEO to content strategy - learn how to sustainably build organic visibility.

Training Formats

In-house Workshops

Individual for your team (4-8 people)

1-2 days

Open Seminars

Public workshops (max. 12 people)

1 day

1:1 Coaching

Personal training for executives

Flexible

Online Training

Remote training via Zoom

2-4h sessions

BAFA Funding up to 80%

Training is BAFA-eligible. We support with the application process.

Check Funding

Frequently Asked Questions

What is the ideal group size for a training session?
In-house workshops work optimally with 4-8 participants. Open seminars have a maximum of 12 places. For executives, we offer 1:1 coaching. Larger teams are split into groups to ensure quality.
What topics do your training sessions cover?
Digital marketing (SEO, Google Ads, social media), website management and optimization, data analysis and reporting, content strategy, marketing automation and digitalization strategy. All content is individually tailored to your team's skills and goals.
Are the training sessions BAFA-eligible?
Yes, our training sessions and workshops are eligible as part of BAFA business consulting. You only pay 20-50% of the costs. We handle the application and billing with BAFA.
Do you also offer online training?
Yes, we offer all formats as remote training via Zoom. Online sessions typically last 2-4 hours with interactive exercises. Recordings and materials are provided afterwards.

Ready for More Digital Competence?

Let's develop a customized training program for your team together. With BAFA funding, you only pay 20-50% of the costs.